Turn GA4 data into decisions
GA Assistant is a ChatGPT App that allows users to connect their Google Analytics account and discuss website performance in natural language. Instead of dashboards, queries like "How did my traffic change?" or "What drives conversions?" become conversations. The app interprets analytics data, provides business insights, and helps users make better commercial decisions.
You grant read-only access to your GA4 property.
Describe your business model, goals, and key conversions.
Natural language → relevant metrics → interpretation → next steps.
Recommendations map to channels, pages, devices, and funnels.
Not charts. Not noise. You get meaning: what changed, why it matters, what to do next.
Each answer includes practical steps you can apply immediately to improve performance.
Analytics that guide strategy — not just report history.
You grant read-only access to your GA4 property so the assistant can query metrics and dimensions.
Ask like a human: "Where are visitors coming from?" "Which channels work best?" "Why is conversion low?"
Where did my traffic come from in the last 30 days?
Which channel brings engaged users, not just clicks?
Why are conversions low despite high sessions?
Is mobile performance hurting revenue?
A concise explanation of what changed, what likely caused it, and the next actions to test — grounded in GA4 metrics.
By default, the app should only access what's needed to answer your question. Implementation details may evolve; see the Privacy Policy for the current approach.
Read-only access to your GA4 property (so the assistant can query metrics and dimensions).
No. GA Assistant is an independent tool built to work with Google Analytics 4.
This project is currently in product incubation and moving toward its first validation stage. Contributors joining this initiative enter the process as credited builders, not unpaid helpers.
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